FREELANCER GUIDELINES

Northeastern Ontario Tourism is a not-for-profit, industry-led association that represents the tourism industry in the Region. We build partnerships with industry members and work to increase visitor awareness about the Region. To learn more, please visit NeONT’s About Us page.

Our marketing efforts are divided into four strategic categories or “Pillars”

  • Nature & Adventure
    • Hiking, biking, paddling, camping, etc.
    • Skiing, snowboarding, snowshoeing, and dogsledding.
  • Fishing & Hunting
    • Recreational sport fishing; ice fishing; fly fishing; fly-in fishing & remote outposts.
    • Trapline tours; small game, moose, bear, and deer hunting.
  • Touring & Motorsports
    • Auto & RV Touring
    • Snowmobile, motorcycle, and ATV touring
    • Boating
  • Communities, Urban Attractions, & Culture
    • Festivals and special events
    • Group of Seven, indigenous cultural experiences, and francophone cultural experiences
    • Check out our Event Calendar for some of Northeastern Ontario’s biggest events!

CATCHMENT AREA

The Northeastern Ontario Region stretches from the French River in the south to the Hudson Bay Coast in the north, and from the Quebec/Ontario border in the east to Spanish in the west.

With over 184,000 square kilometres (71,000 square miles) of rugged Canadian Shield, towering old-growth forests, historic waterways, sprawling rural landscapes, and vibrant towns and cities, Northeastern Ontario has endless territory to explore.

Please refer to this map of the region to be sure that your pitched content is in our area.

PARTNERS

NeONT is dedicated to promoting the Region as a premier travel destination with the goal of increasing tourism revenues for our Partners and the Region as a whole. Partners include private businesses, municipalities, attractions, and associations. They pay an annual partnership fee in return for a listing in our annual Travel Guide and on the website. NeOnt Partners are often the focus of stories on Tourism Northern Ontario’s Northern Portal and NeOnt’s Travel Blog.

Your stories should include references to NeOnt Partners, locations, and activities.

Visit the A-Z Listing on our website for a complete list of current NeONT Partners. You can also filter by Communities, Explore, and Stay.

Partners are identified by a photo accompanying their listing.

THE NORTHERN PORTAL AND THE NEONT TRAVEL BLOG

Northeastern Ontario Tourism regularly publishes content in two locations. The Northern Portal is an initiative of Destination Northern Ontario. The Travel Blog can be found right here on our website.

While the Northern Portal is more of a magazine style website with feature articles about the writer’s experience in Northeastern Ontario, the Travel Blog is a fulfillment tool. This means that Travel Blog articles should be resources for visitors who are planning trips, with specific references to businesses throughout the region, and of market-ready tourism products.

We are currently accepting pitches for the following types of content:

  • Region or Activity Features
  • Special Events
  • Listicles
  • Photo Essays
  • How Tos
  • Historical Features (no longer than 1,000 words)

WORD COUNT

Stories for both the Northern Portal and the Travel Blog are typically between 600 and 800 words.

STYLE

Aim for a casual, personal, and evocative writing style. Imagine you’re telling a good friend about your unique experiences in Northeastern Ontario—keep the tone conversational and accessible.

Your stories will be edited for clarity, grammar, Canadian spelling, and punctuation. Our go-to guides are The Canadian Press Stylebook, The Canadian Press Caps and Spelling, and The Canadian Style: A Guide to Writing and Editing.

PHOTOGRAPHY AND VIDEOS

Please provide high-resolution photographs whenever possible.

If the photos are not your own, please provide the appropriate photo credit.

Writers are encouraged to share links to relevant YouTube videos to supplement their stories.

RIGHTS

Any story sold to Northeastern Ontario Tourism belongs to Northeastern Ontario Tourism and may not be reproduced anywhere else on the web or in print. In some rare cases, we will allow stories to be republished in print, but this is entirely at our discretion.

Photos provided with the story are not covered by the same agreement. You may use your photos however you see fit, unless otherwise stipulated and agreed to.

Videos are negotiated on a case by case basis; however, we generally require a copy of the raw footage if we are paying for the production of the video. NeONT usually relies on the content creator to host the video on their own channels unless the video is created specifically to be hosted on NeONT channels.

GUEST BLOGGING

We do accept guest blogs, and review these requests on a case-by-case basis. All guidelines for Travel Media as listed on this page apply.

Please email Jordan Nicksy at info@northeasternontario.com if you are interested in pitching a guest blog.